IV/XI Business Consulting provides senior executive-level guidance to businesses, entrepreneurs, investors, and leadership teams facing complex challenges, growth opportunities, or periods of transition.

Led by Pete Masalin, IV/XI brings more than four decades of leadership experience spanning corporate management, entrepreneurship, business development, manufacturing, technology, real estate development, international markets, and military command.

The approach is practical: understand the problem, identify the opportunity, develop the strategy, and help execute the solution.

Pete's career has included building organizations from the ground up, restructuring sales operations, developing global distribution networks, negotiating strategic partnerships, establishing manufacturing operations, managing major development projects, and leading organizations of more than 500 people.

His experience ranges from emerging companies and entrepreneurial ventures to publicly traded businesses and global operations.

Among the results achieved during his career are restructuring a business model that reduced annual operating costs by approximately $15 million, developing international channel programs spanning multiple continents, increasing revenues without corresponding increases in sales staffing, establishing new manufacturing capabilities, managing multimillion-dollar development projects, and creating organizations and operating systems from inception.

Before entering the private sector, Pete served twelve years as a United States Marine Corps Officer, holding multiple command and executive leadership positions. That experience continues to influence his approach to business: establish the objective, understand the environment, build the right team, and execute.

IV/XI isn't about producing another report. It's about helping leadership determine what should happen next—and helping make it happen.

IV/XI provides hands-on consulting across the disciplines that determine whether a business strategy succeeds in the real world.

Strategic Planning & Business Transformation
Evaluation of existing business models, identification of inefficiencies and opportunities, development of growth strategies, organizational realignment, and implementation planning.

Sales & Revenue Strategy
Sales-channel development, market expansion, distribution strategy, licensing programs, strategic partnerships, reseller networks, compensation structures, and sales-process improvement.

Business Development
Identification and development of new markets, products, partnerships, customers, distribution channels, acquisition opportunities, and strategic relationships.

Operations & Organizational Efficiency
Assessment of operating structures, staffing, workflow, logistics, production, maintenance, fulfillment, and management systems with an emphasis on measurable improvements in performance and cost.

Manufacturing & Supply Chain
Manufacturing strategy, regional production, supplier identification, alternative sourcing, logistics, distribution, and solutions for supply-chain disruptions.

Real Estate & Development
Property due diligence, project feasibility, acquisition strategy, development planning, municipal approvals, infrastructure coordination, marketing, sales, and development economics.

International Market Development
Experience establishing business relationships and distribution channels throughout Europe, the Middle East, the Caribbean, Latin America, South America, and other international markets.

Executive & Organizational Leadership
Executive management support, organizational development, team building, leadership structure, strategic decision-making, change management, and execution.

IV/XI's expertise comes from actually building, managing, restructuring, and growing businesses.

Business Growth & Turnaround — Evaluate what is working, identify what isn't, and develop practical strategies to improve revenue, margins, efficiency, and enterprise value.

Executive Advisory — Provide business owners and senior executives with an experienced outside perspective when confronting major strategic decisions, organizational challenges, new ventures, or changing markets.

Sales & Channel Development — Build scalable sales and distribution models, including dealer, reseller, licensing, strategic-partner, and international channel programs.

Every business challenge is different. Our approach begins by understanding the organization, its objectives, its people, its market, and the obstacles standing between where it is today and where leadership wants it to be.

We then focus on three things:

Understand the Situation
We evaluate the business from an executive perspective—strategy, operations, sales, people, processes, financial considerations, competitive position, and market opportunity. The objective is to identify the issues that genuinely affect performance rather than simply treating their symptoms.

Develop the Strategy
We translate that assessment into a practical course of action. Recommendations are designed around the organization's capabilities, resources, market conditions, and objectives—not a predetermined consulting formula.

Help Execute the Solution
A strategy has little value if it cannot be implemented. When appropriate, IV-XI remains engaged beyond the advisory stage to help management execute the plan, develop partnerships, open markets, restructure operations, solve supply-chain problems, or move an initiative from concept to reality.

Our objective is to help turn the right ideas into measurable results.